Customer Data Assessment

Reshape your data strategy to increase customer satisfaction and drive revenue

Key Benefits of Mature Customer Data


  • Better Decision-Making: Move from intuition-based to insight-driven strategies.

  • Increased Revenue: Leverage customer data for effective upselling and cross-selling.

  • Improved Customer Satisfaction: Anticipate and meet customer needs to foster loyalty.

  • Improved Efficiency: Reduced risk and costs by improving data quality and secure access.

Our Approach


Our Return on Data Assessment is aimed at enhancing your organisation’s use of customer data.

 

Using the world’s leading DAMA-DMBOK2 framework, we examine your current customer data management capabilities, identify areas for improvement and offer actionable steps to increase customer satisfaction and drive revenue.

 

Our Return on Customer Data Assessment comprises three or four workshops, held in-person or virtually, at your convenience. These workshops cover:

Strategic Use of Customer Data Customer Data Quality and Completeness
Operational Excellence in Customer Data Data Governance and Management

 

Learn more about our Return on Customer Assessment approach: Download Overview

What you’ll get


Following the completion of your assessment, you’ll receive a comprehensive report, including:

  • An executive summary detailing your data management landscape and maturity levels
  • A list of prioritised, actionable recommendations for immediate improvement
  • A detailed analysis of your capabilities across 12 key data management areas

Have Questions? Get In Touch