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Explore the Power of Human-Centric Insights with Material at TMRE

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Material is a proud Gold Sponsor of The Market Research Event 2024, one of the most highly anticipated research and insights conferences of the year. Our team of insights leaders will be on site in Orlando throughout the event, ready to connect and explore the role of deep human insights in driving customer-centric strategies and transformative business outcomes.

 

Learn more about Material’s insights services and discover where to find us at TMRE 2024. We look forward to seeing you there.

 

 

Join Material at the Inaugural Women in Insights Luncheon at TMRE

Tuesday, October 8, 12:50 – 1:45pm ET

 

Material is a sponsor of the inaugural Women in Insights Luncheon, co-presented by Women in Research (WIRe) and TMRE. Join Material’s Collette Eccleston, EVP Christine Cottrell and other professionals for an intimate networking session for women in the insights field.
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Collette Eccleston, PhD, SVP, Center for Human Understanding and DEI Lead, Material
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Christine Cottrell, EVP, Strategy + Insights, Material

Material SVP of Growth Maury Giles Participates in Insights Panel

Wednesday, October 9, 2:05 – 2:35PM ET
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Maury Giles, SVP of Growth
Material’s Maury Giles will lend his research and insights expertise to “The Future of Insights Perspectives Report” panel, coinciding with the launch of this new report. Material is a proud sponsor of the report, which dives into key industry topics including: How organizations are evolving insights mindsets and methodologies when it comes to leadership, culture and talent; how insights practices are effectively leveraging AI, ResTech and other new technologies; and what that means for amplifying the sixth sense that only humanity can bring to the core of market research.

Material’s Collette Eccleston Introduces TMRE Keynote Speaker Katy Milkman

Thursday, October 10, 9:10am ET
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Collette Eccleston, PhD, SVP, Center for Human Understanding and DEI Lead, Material
She will introduce Wharton Professor Katy Milkman’s keynote speech, “Changing Behavior – Guiding Employee and Customer Choices for Good,” which will explore the concept of “choice architecture” and how the manner in which choices are presented – from screens to in-person interactions – can influence decision making processes. Collette will also moderate the Q+A following the presentation.

Material’s Christine Cottrell and Maury Giles Co-chair Track 7: Current & Future Consumer Trends Sessions

Tuesday, October 8 from 11:00am – 4:35pm
Wednesday, October 9 from 11:00am – 4:15pm

 

Christine Cottrell and Maury Giles, recognized leaders in research and insights, will co-chair Track 7, showcases speakers speaking for Current & Future Consumer Trends Sessions. Both Maury and Christine will lend their expertise to this two-day track, moderating discussions and Q+As and introducing presenters.
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Christine Cottrell, EVP, Strategy + Insights, Material
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Maury Giles, SVP of Growth, Material

Material unlocks value at the intersection of actionable human insights and modern technology

Built for deep partnership and transformative impact, our insights toolkit is broad and deep.
Quantitative and Qualitative Consumer Research
With deep methodological and behavioral expertise, we deliver vivid market understanding and actionable customer insight. We help brands illuminate the psychological and emotional drivers behind purchasing decisions.
Segmentation
Our modern segmentation approach considers the human dynamics that guide consumer behavior, using analytics to reveal the metrics that matter to both KPIs and activation.
Brand Health Tracking
Our dynamic brand health trackers integrate high-touch service with modern technology, delivering rapid, accurate data to fuel analytics that diagnose and improve brand health.
Omnichannel Customer Journeys
Through diverse research approaches and analytical methods, we unlock crucial purchase journey insights and help brands ensure a seamless and consistent experience across all customer touchpoints.

Let’s connect at TMRE.

Planning to attend TMRE? We’d love to hear from you. Let’s discuss how we can make a Material impact for your business through actionable insights and customer-centric strategies.
Book a meeting with a member of our team by using this form.
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